One of the intiiatives that I am trying to push in San Francisco is Green Startup Incentive program. The initiative that I have in mind, ties in to the Green Campus project, the Carbon Fund and much more..Ok. So here is the basic idea of the program. It is only a rough draft concept at this point, but I figure that if I open it up to comment it will get stronger and have a better chance of getting support. It's designed to be a give and take program for both sides.
What Green Startups Would Get
In return for meeting the requirements in the next section Green Startups could get to following benefits:
- Relief from the San Francisco Payroll Tax for a period of 2 years;
- Pooled insurance at low rates available throught the city's pooled insurance program;
- Programs that provide for pooled pricing for Muni, Bart and CalTrans monthly passes;
- City subsidized support for providing public commuters with EVDO or WIFI access while in commute;
- City subsidized program to eliminate completely payroll taxes on any company compensation given as a bonus for employees personally reducing their carbon footprint;
What Green Startups Ups Must Do
in order to get these benefits Green Startups must:
- Companies agree to stay in the city for a during of 5 years minimum (potentially the Green Campus);
- Companies agree to provide insurance to all employees, temp or full-time;
- All companies provide subsidized Muni, Bart and CalTrans passes;
- All companies offer to employees EVDO cards, or WIFI plans as a perc;
- Companies must create bonus programs of up to 10% of total compensation to those employee who reach carbon zero footprints at home (employee could become carbon neutral by purchasing offsets through the city's carbon offset program)

Over the past 16 years, I have been involved in 5 successful startup companies ranging from an energy company, to several .com companies. Now I am focusing all of my attention on creating the tipping point in the sustainability movement by pushing initiatives in government, business and the broader social landscape.
Many people are curious, what I am doing since I left Powerset. Well, the short story is that I have decided to dedicate myself to what I call the new Green Economy and I am working on several initiatives with other leaders in government and businesses that all fall under the responsibility of non-profit that I am founding called SF Green.