Over the past 16 years, I have been involved in 5 successful startup companies ranging from an energy company, to several .com companies. Now I am focusing all of my attention on creating the tipping point in the sustainability movement by pushing initiatives in government, business and the broader social landscape. 
Many people are curious, what I am doing since I left Powerset. Well, the short story is that I have decided to dedicate myself to what I call the new Green Economy and I am working on several initiatives with other leaders in government and businesses that all fall under the responsibility of non-profit that I am founding called SF Green. GreenBiz Report: State of Green Business 2008
I would like to nominate "The State of Green Business 2008" as required reading for all of those would be pundits of the Green movement. It is well done, not too heavy, but deep enough to provide a platform for debate. It's free to download and I have the link.One of the most important reasons I write this blog is provide a better perspective on what's going on the New Green Economy than the perspectives offered in what I call "deal blog" that simply echo the deals of the day without providing any details on what the deals mean. GreenBiz, written mostly by Joel Makower, is one of the blogs that I think is doing a pretty good job and should be on your list.
This report compiled by Joel and the editors on his staff is a high level, but fairly comprehensive 64 page report that gives you updates on where we are in the new Green economy by highlighting 10 top stories and sectors. The report also includes, what GreenBiz calles the GreenBiz Index which is a chart summarizing how GreenBiz thinks we are doing across 20 sectors. While I thinik that their analysis is far from complete and wrong in a couple of place, I think overall its an excellent start. Dividing up Green into sectors and providing analysis is going to be one of the most important value propositions for a host of powerful people including Venture Capital companies and politicians.To get the free download, you do have to give up your private information, but I think it's worth it. Here's the link.
Comments
Have to say I agree. Joel Makower and his team did an excellent job with this report and I really enjoyed reading it. Another, similar report is published by the folks out at the Carbon Disclosure Project. The report outlines carbon emissions from major companies and just recently some big names like Nestle, Unilever, and HP joined the project.
Posted by: Dave | February 6, 2008 01:32 PM